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Press hits, or public relations results, are another key component supporting Connecticut tourism partners. Whether it's coverage on a news program, a feature in a travel magazine, a weekly radio round-up or giveaway, PR continues to be a creative and powerful measure for driving tourism. Here are a few examples of how our PR efforts have supported partners:
An average of 800–1,000 partners a year from every corner of the state are featured in public relations efforts.
The Office of Tourism's public relations efforts result in around 1 billion impressions a year.
View recent press releases.
Weekly radio and online spot highlighting what there is to do and see in Connecticut.
Online article highlighting real time cam's from Connecticut's Beardsley Zoo.
Online article highlighting the best virtual field trips in the Northeast.
Print and online article highlighting virtual tours in Connecticut.
Featuring: Ballard Institute & Museum of Puppetry | Connecticut Historical Society Museum and Library | Connecticut Science Center | Connecticut's Beardsley Zoo | EverWonder Children's Museum | Fairfield Museum & History Center | Goodspeed Musicals - The Goodspeed | Mattatuck Museum at Ross Hill | Meigs Point Nature Center | Mystic Aquarium | Mystic Seaport Museum | Old New-Gate Prison & Copper Mine | Slater Memorial Museum | The Maritime Aquarium at Norwalk | Town of Greenwich | Town of West Hartford | Wadsworth Mansion | Yale Center for British Art