Check here for information about the results generated by the Office of Tourism's marketing efforts and related industry performance.
Campaign Results Decks
Explore research and studies on seasonal results reports, trackers, and much more.
2021 Summer Results with Fall Preview
The Office of Tourism’s "Say Yes to Connecticut" Spring/Summer campaign review, with a preview of our 2021 Fall "Full Color Connecticut" campaign.
Tourism Tracker Results
Stay up to date on how tourism marketing initiatives are progressing in Connecticut. Take a look at the latest facts and figures in our latest report.
Tourism Tracker - April 2018
With your continued partnership, Connecticut tourism has once again proven to be a strong contributor to our state’s economy.
CTvisit.com is a great resource for visitors and residents alike, but it’s also a strong platform for partners. Learn more about using it to optimize your business.
August 2021 CTvisit.com continued the good progress that had started in March of this year. We had over 802,000 visits to the site in August. This increased our year-to-date traffic to 59% over 2020. Additionally this August's monthly referrals to our in state tourism industry partner websites produced over 272,000 leads and average of over 8,800 outbound clicks to our partners per day!