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Last Chance to Register!
Overview: Have you registered for Open House Day yet? Don’t miss your chance! On June 11, the 18th annual Open House Day will take place. This year, we are excited to return to a fully in-person event. For a chance to be included in pre-event press and marketing, you must register by May 10. The last day to register is May 27.
Audience: Industry
Sent: 2022-05-04
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Momentum Climbing for Connecticut Tourism!
Overview: For the first time in a long time, our increased budget enabled us to run a season-long, multi-media winter campaign: The State I’m In. Hopefully you saw us on social media, search, digital marketing, billboards, streaming TV or even the local coverage of the Super Bowl, the Oscars, and the Big East Tournament! Our campaign’s new creative direction, which featured a more youthful, vibrant, diverse and inclusive view of Connecticut, received tremendously positive feedback.
Audience: Industry
Sent: 2022-04-25
Results from our 2021 Annual Brand Attitudes & Awareness Study
Overview: Every year, The Office of Tourism commissions a third-party study to gauge the target audience’s perceptions on visiting Connecticut and key competitors. We’re pleased to share that this year’s study generated positive results! Here are some highlights:
Audience: Industry
Sent: 2022-04-11
Vote for a Spring & Summer Creative Direction
Overview: We are excited to get your feedback on two potential creative directions for the upcoming spring/summer tourism campaign. The following survey was also sent to consumers, and we will share their feedback soon.
Audience: Industry
Sent: 2022-04-07
Tell Us about Your Spring Offerings
Overview: Spring will be here before we know it! So, we want to hear what you’re planning for Easter, Mother’s Day, Memorial Day, and the entire spring season. In our continuing effort to #SupportCTBusinesses, we want to share what you’re doing with residents and local visitors on CTvisit.com, social media and through public relations.
Audience: Industry
Sent: 2022-03-14